Looking for the meaning or definition of the word gimmicky? That's all it means.
that free dinner is just a sales gimmick to get you to listen to their sales pitch
an interesting and often novel device with a practical usea car equipped with a parking spot locator and other neat gimmicks
a danger or difficulty that is hidden or not easily recognizedthe deal sounds too good to be true, so make sure there aren't any gimmicks
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